Last year, Elon Musk made headlines by taking Twitter for a perfect amount of $44 billion. At first, he implemented a restriction where verified accounts could only read up to 6,000 posts per day, while unverified accounts were limited to 600 posts per day.
However, Musk has now introduced some new rules to these limitations. As part of his ongoing efforts to improve the platform, he has decided to alter the restrictions.
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Restrictions on Reading posts
New unverified accounts will now have a daily post limit of 300. Moreover, Musk has increased the temporary reading limitation for verified users to a generous 10,000 posts per day, while unverified users can now enjoy up to 1,000 posts per day.
Additionally, new unverified users will be able to read 500 posts per day. Unfortunately, Musk has refrained from divulging further specifics about these changes.
These new restrictions may lead to users being temporarily locked out of Twitter after scrolling through several hundred tweets. While it may inconvenience some, Musk assures users that these measures are only temporary.
In a tweet posted on Friday, Musk explained that the restrictions were implemented due to concerns over excessive data extraction, which had been negatively impacting the service for regular users.
He also expressed his discontent with artificial intelligence firms like OpenAI, the parent company of ChatGPT, for using Twitter’s data to train their large language models.
The introduction of a higher posting threshold for verified accounts is part of Musk’s strategy to boost Twitter’s revenue. Earlier this year, he introduced a subscription service priced at $8 per month, aiming to generate more income for the platform.
Taking over the company and implementing significant cost-cutting measures, including reducing the workforce by approximately three-fourths, Twitter’s revenue has experienced a sharp decline.
Additionally, changes allowing more controversial and divisive content have led advertisers to curtail their spending on the platform, as it alienates a wider portion of the audience.
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To address these challenges, Musk recently appointed Linda Yaccarino, a seasoned executive from NBC Universal, as Twitter’s CEO. This move is seen as an attempt to win back the trust of advertisers and revitalize the platform’s revenue streams.