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Tiktok: The Seventh Most Downloaded App
Despite only being available outside of China since 2017, TikTok was the seventh most downloaded app of the 2010s, together with its Chinese cousin, Douyin. That presents an enormous marketing opportunity for business owners and marketers.
Here are some tips from some of the best marketers and producers on TikTok if you’re trying to exploit its enormous user base to grow your audience.
How to begin earning money on TikTok?
At least 18 years of age is required.
The US, UK, France, Germany, Spain, or Italy must be your primary residence.
A minimum of 10,000 people must follow you.
100,000 video views over the last 30 days are required for your videos.
Community Guidelines for TikTok
The terms of service and community guidelines for TikTok must be followed by your account.
Choosing how to make money off of TikTok users is simpler once you have a better understanding of your target market. There is no one way to monetize, but those who make the most money typically have several complementing sources of revenue. The possibilities with TikTok range from sponsored content to organic marketing.
Let’s go over some of the popular methods individuals monetize their TikTok accounts.
Sign up for the TikTok Creator Fund
Users that have amassed a sizable following could think about generating income through the TikTok Creator Fund.
Depending on your audience size, the level of user engagement you receive, and the frequency of your postings, you may receive different amounts from the Creator Fund than another user.
Creator Fund is Fantastic Idea
If you already have a following, the Creator Fund is a fantastic idea, but it can be highly restricted and consistent funding is not always assured.
There are many additional ways to monetize your account if you’re just starting out. Additionally, having alternative sources of income is a good idea even if you’ve joined the Creator Fund.
Offer your Fans Merchandise
TikTok is a terrific platform for monetizing almost any kind of video by selling your own goods. Any artist, be they a dancer, singer, or comedian, may produce and market merchandise to their most devoted followers.
There is a huge selection of items thanks to the many print-on-demand businesses. T-shirts, tote bags, pillow covers, hats, coffee mugs, stickers, notebooks, or any other combination of goods are all possible for you to sell.
Even beyond profits, selling print-on-demand products has advantages. Having branded merchandise makes it easier for your followers to connect with you and your work. Go live and gather gifts online.
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TikTok’s most Helpful Features for Content Creators
One of TikTok’s most helpful features for content creators trying to monetise their work through live streaming is live gifting. The majority of social networks include a live streaming capability, but TikTok stands apart since users can send virtual gifts that can be exchanged for money in real time to demonstrate their appreciation.
Here are some pointers to make the most of your TikTok live streaming experience:
Check your Audience Insights
Select a suitable time. When the majority of your followers are online is when you should go live. To find out when your audience is most active, check your audience insights by navigating to your profile settings and choosing the Analytics tab.
Keep living longer. Even though not every viewer will stay for the entire livestream, if you go longer, more viewers will have the opportunity to tune in and watch.
TikTok Prompts Users
During your webcast, post. TikTok prompts users who see the brief video in their stream with a link to your live broadcast, so expanding your live audience.
Use hashtags for TikTok. Users routinely peruse hashtag pages on social media platforms like Twitter and Instagram in search of new accounts to follow. To expand the audience of your videos, use the hashtags on TikTok.
Equipment and Internet Connection
Check your equipment and internet connection. The technological components of going live shouldn’t be ignored. Make sure your lighting, sound, and internet connections can all be used for extended periods of time.
Be careful. Keep in mind that TikTok allows you to block viewers, mute users, and filter comments. Use these tools with users who aren’t sincere in their contributions and don’t be scared to do so. Nobody ought to be subjected to bullying or harassment.
Real-time interaction with users is a terrific way to establish lasting bonds with your followers. Going live can also assist to increase other monetization streams because audiences that have a deep connection to a creative often take an interest in their success.
Collaborate With Brands or Influencers in TikTok Creator Marketplace
Through its Creator Marketplace, TikTok offers one of the most creative means for its creators to monetize their work. The Creator Marketplace facilitates relationships in a quick and simple manner for both sides by bringing together the relevant companies and influencers. It’s really simple to produce useful sponsored content on TikTok.
Brands interested in running an influencer campaign can browse the market and rapidly scan material produced by creators they know are receptive to working with brands.
By allowing both parties to express their readiness to collaborate, the creator marketplace serves as an influencer agency, alleviating some of the awkwardness that marketers may feel when approaching influencers on other platforms for influencer marketing.
Use the TikTok Ads Manager to Make In-feed Advertisements
TikTok offers many fantastic organic marketing opportunities, but if you want to increase the audience for your content, you might want to think about making your own in-feed advertising using the TikTok ads manager.
Like any other TikTok video, TikTok commercials play automatically and are displayed in viewers’ “For you” feeds. You may make sure your videos are seen by those who are most interested in your products by using paid advertisements.
The best thing, though? Shopify and TikTok’s ad manager are fully integrated. As a result, you can create TikTok advertising, choose a target demographic, and monitor the effectiveness of your ads all from your Shopify store. TikTok genuinely has the potential to be one of your top resources for online marketing.
