The Apple foldable iPhone, called the iPhone Duo, went on sale on Friday, 23 October 2026, at a price of about $2,000. Stores from Singapore and Shanghai to London and San Francisco saw strong demand, though rationed sales meant fewer of the long queues that marked earlier iPhone launches.
Apple Foldable iPhone Reaches Stores Worldwide
Apple capped pre-orders at two handsets per customer and limited walk-in sales, and delivery estimates slipped to late January within minutes of pre-orders opening. New CEO John Ternus greeted customers at a store in Austin, Texas, making the launch an early test of his leadership.
Reviews Praise the Hinge but Note Compromises
Early reviews praised the design and a sturdy, barely visible hinge, which addresses the creased screen that has long put buyers off foldables. Critics also pointed to the lack of a telephoto lens and to third-party apps still being adapted to the new display size.
Some reviewers said the folded phone is less handy for quick daily tasks, and Marques Brownlee said it is probably a no for people who mostly text and browse. Others, such as Berlin creator Patrick Wolter, liked having a phone and a tablet-style screen in one device.
Market Impact and Relevance for Pakistan
IDC expects Apple to take 44% of foldable market value in 2026 on 31% of units, and to lead the segment in both value and units in 2027. A wider foldable market could push rivals such as Samsung, Huawei and Xiaomi to sharpen prices and features.
Interest in Apple’s flagship line is covered regularly on The Pakistan, including iPhone 18 Pro Max vs 17 Pro Max. The reporting gives no Pakistan availability or local pricing, so buyers would be wise to wait for official channels and warranty details before committing to a device at this price.
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